“Despite the theoretical knowledge about the crucial nature of trust in many emerging markets, few businesses adequately invest in developing relationships at an early stage”.
Tag: cultural intelligence
The silent killer murdering international business ventures
Businesses that ignore culture in new markets do so at their peril.
International business, cultural savviness and the importance of reading
How diverse reading builds cultural intelligence, reduces xenophobia and opens doors to good corporate relationships.
The twin challenges of international business.
By Grant Hall. Founder of League Cultural Diplomacy Doing business in foreign markets is difficult; many otherwise successful companies have tried and failed spectacularly. Broadly speaking, there are two main challenges that your business will face in its overseas operations: The need to get the business aspects of your operations right, and The need to…
where words fail 