from the wherewordsfailblog.com archives
By Grant Hall. Reflections on audience development, why haters hate and the perils of ‘us’ and ‘them’ thinking.
By Grant Hall. A cultural engagement program between the China Philharmonic and the West Australia Symphony Orchestras is a good example of corporate cultural diplomacy.
By Grant Hall. Music can communicate where words fail to do so. It’s this transcendent quality that makes it perfect for cultural diplomacy.
Corporate cultural diplomacy is the opposite of megaphone marketing – it’s more like music