By Grant Hall. Thinking about diversifying? There’s much you need to consider.
Tag: Going Global
Corporate cultural diplomacy; how it works in practice (with examples)
By Grant Hall. Corporate cultural diplomacy is more than getting people together in a room and hoping they like each other.
Cultural immersion trumps theoretical knowledge in international business.
Theoretical learning about cultural norms from courses and books can be a poor substitute to on-the-ground, in-country, cultural immersion learning.
Rolling with it: What Kevin Rudd, Matt and Brother Orange can teach us about international relations.
Contrasting Kevin Rudd’s Ted Talk ‘Are China and US doomed to conflict?’ with the tale of Matt and Brother Orange.
International business strategy, differentiation and the need to connect at a local level
P&G demonstrates the importance of differentiation and the need to connect with your consumer at a local level.
How do we know if we have a cultural problem?
from the archives of wherewordsfailblog.com
Leadership, imagination and applying international business strategy in the airline industry
By Grant Hall. Is imagination more important than capital?
International competitive advantage and the Australian wine industry
By Grant Hall. What can the international success of the Australian wine industry teach us about global business strategy?
Globalise yourself
from the archives of wherewordsfailblog.com
Business failures in China; an inability to connect at a cultural level
from the archives of wherewordsfailblog.com
International business relationships; prevention, maintenance and repair through Corporate Cultural Diplomacy
Your business relationships are assets and need to be maintained. Corporate cultural diplomacy can be used to maintain, repair or even prevent your relationships from degrading.
International business, trust and putting the horse before the cart
“Despite the theoretical knowledge about the crucial nature of trust in many emerging markets, few businesses adequately invest in developing relationships at an early stage”.